Amazon CEO Takes Hard Look at Costs of TV Offerings

Amazon CEO Takes Hard Look at Costs of TV Offerings

Assessment

Interactive Video

Business, Architecture, Performing Arts

University

Hard

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Amazon has shifted its video strategy from leveraging its book business to investing heavily in original content, aiming to create high-budget shows like 'The Lord of the Rings' spin-off. However, this has led to increased costs, prompting CEO Andy Jassy to review spending and strategy. The goal is to manage costs while maintaining subscriber retention through Amazon Prime, which is crucial for the company's broader business model.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the current situation regarding Amazon's spending on entertainment?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the underlying motive behind Amazon's video business strategy?

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