Why Jeffrey Immelt Focused on GE's Core Competencies

Why Jeffrey Immelt Focused on GE's Core Competencies

Assessment

Interactive Video

Business, Other

University

Hard

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The transcript discusses the strategic reshaping of GE by selling non-core businesses like GE Appliances and NBC Universal. The focus was on reallocating capital to core areas like energy and aviation. The decision to sell NBC Universal was influenced by industry changes and the need for digital delivery. The theme park business was highlighted as a missed opportunity due to its sustainable competitive advantage.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What were the core competencies that the speaker aimed to focus on in their business?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

Why did the speaker decide to sell GE appliances?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the speaker's perspective on the NBC Universal acquisition?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

How did the speaker view the theme park business in terms of competitive advantage?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What lesson did the speaker learn from their experience with the theme park business?

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