The At-Home Movie Service Making Waves in Hollywood

The At-Home Movie Service Making Waves in Hollywood

Assessment

Interactive Video

Business, Social Studies, Architecture, Performing Arts

University

Hard

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The transcript discusses the screening room plan, emphasizing the creation of additional value rather than disruption in the value chain. It highlights the impact of price differences on the market, with a focus on theatrical distribution and the potential audience expansion. The discussion also covers the home theater market, piracy issues, and PRIMA's anti-piracy technology. Finally, it outlines PRIMA's business growth and future goals, aiming to become a major exhibitor with home-based screens.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

Discuss the significance of Peter Jackson's support for the screening room concept.

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the projected growth expectations for PRIMA in the coming years?

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