Positive Indicators Align for Luxury in 2018

Positive Indicators Align for Luxury in 2018

Assessment

Interactive Video

Business

University

Hard

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The video discusses the outperformance of heritage brands, largely due to their exposure to Asian markets and demand. It highlights shopping trends, noting that the UK is a favorable shopping destination due to currency fluctuations. The UK market shows promising sales growth despite Brexit challenges. The future of heritage brands like Burberry is explored, with potential leadership changes and new collaborations on the horizon.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges did Burberry face in the first half of 2017, and how did it perform in Q3?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What changes are being made to Burberry's brand strategy and product offerings?

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