Harry Potter: What is Canon and how do brands use it in engagement?

The video humorously critiques J.K. Rowling's frequent updates to the Harry Potter canon, exploring how these changes serve as engagement tools for brands. It delves into the historical context of authors clarifying their works, driven by legacy and anxiety. The discussion then shifts to Heidegger's philosophy, examining how our obsession with canon can lead to a loss of wonder and meaning. The video concludes by advocating for a balance between engagement and appreciation of fictional worlds.

What clarification does the speaker claim to provide regarding J.K. Rowling's statements?

What is the significance of CTE in the context of Quidditch players?

Why does the speaker suggest Hermione has not raised concerns about CTE?

What does the speaker imply about the relationship between canon and engagement?

How does the speaker relate the concept of 'thrownness' to our existence?

What is the relationship between the fictional worlds we love and our understanding of being, according to the speaker?

In what way does the speaker suggest that canon updates can lead to nihilism?

What does Heidegger mean by the term 'technological thinking'?

How does the speaker compare the experience of reading Harry Potter to Mark Twain's experience with the Mississippi River?

What does the speaker suggest is the ultimate takeaway regarding our engagement with fictional worlds?