Gocompare.com's CEO On Growth in 2017

Gocompare.com's CEO On Growth in 2017

Assessment

Interactive Video

Business

University

Hard

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The video discusses strategies for business growth in 2017, emphasizing the importance of a strong brand and scalable technology. It explores the impact of the Ogden rate on insurance premiums and consumer behavior, highlighting opportunities for growth. The focus then shifts to conversion strategies, emphasizing the need to reduce hassle for consumers. Finally, the video covers venture capital and innovation, discussing how the company plans to invest in startups and innovative ideas to solve industry challenges.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges do consumers face that prevent them from switching providers?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways is the company planning to utilize its cash for growth?

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