This Brand Skyrocketed Their Social Engagement by 10,000% !!!

Desiree discusses her move from Phoenix to Michigan and the beauty of cold weather. She introduces Portalano Products, a company specializing in Italian leather and cashmere accessories. The company faced challenges transitioning from wholesale to direct-to-consumer sales and needed a social media strategy. Desiree's company helped by creating content, planning, and implementing an ad strategy. The results showed increased reach and sales. The video concludes with a call to action for viewers to learn more about effective social media strategies.

What role does social media play in building brand relevance according to the text?

How did the social media strategy impact Portalano Products' reach and sales?

What advice does Desiree offer for creating effective social media content?