Politicians in annual Shrove Tuesday pancake race

The video introduces a charity event aimed at raising awareness for rehabilitation services in the UK. It highlights the importance of supporting individuals with disabilities or brain injuries to regain independence and re-enter the workforce. The host encourages audience participation and donations, and provides details about the race and its participants. The event is a mix of fun and purpose, aiming to engage the community in a meaningful cause.

How can people contribute to the charity according to the text?

What is the significance of the cheer mentioned in the text?