In what ways can customer feedback serve as a control method?
Marketing Controls
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Business
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University
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Hard
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The video tutorial discusses the concept of control in management and marketing, emphasizing the importance of measurement, evaluation, and monitoring. It outlines various control methods, including customer feedback, target market sales, budget allocation, and market share analysis. These methods help gauge the effectiveness of marketing plans and ensure resources are efficiently used to meet objectives.
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Why is measuring market share important for a growth-based business?
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