Ctrip CEO Discusses Boeing 737 Max, China Travel Demand, Business Strategy

Ctrip CEO Discusses Boeing 737 Max, China Travel Demand, Business Strategy

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Interactive Video

Business

University

Hard

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The video discusses the long-term effects of the Boeing saga and the government's response to prioritize safety. It highlights the company's SOS program for crisis management. The impact of a slowing Chinese economy on global markets is analyzed, with optimism about China's future growth due to low GDP per capita and urbanization rates. The company plans to use its $9.1 billion cash reserve for operations, potential investments, and share buybacks. Despite competition from Matewan and Alibaba, the company remains focused on growth in domestic and international markets. Cost-cutting measures and AI technology are employed to improve efficiency and margins.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways is the company planning to utilize its cash reserves for future growth?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How is technology being leveraged to improve efficiencies in the company?

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