Why eHarmony Survives Amid Wave of Dating Sites

Why eHarmony Survives Amid Wave of Dating Sites

Assessment

Interactive Video

Business, Life Skills, Social Studies

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses eHarmony's peak season for online dating, highlighting the period from December 26 to March. It explains eHarmony's scientific approach to matchmaking, boasting a low divorce rate. The EH Plus service offers personalized matchmaking for busy individuals. eHarmony is also venturing into career matching with Elevated Careers, aiming to improve job satisfaction. The video contrasts eHarmony's focus on long-term relationships with competitors like Tinder. A personal anecdote about a first date at a baseball game is shared.

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7 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of December 26th in online dating?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How many registrants has eHarmony had in its 15 years of operation?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the divorce rate associated with eHarmony?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the purpose of the EH Plus service offered by eHarmony?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

How does eHarmony plan to assist individuals in finding careers?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

What differentiates eHarmony from Tinder in terms of their business models?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

Can you explain the term 'dyad' as used in the context of relationships?

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