GE: From One to Three Companies

GE: From One to Three Companies

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the history of General Electric (GE), starting with its founding by Thomas Edison and growth under John Pierpont Morgan. It highlights Jack Welch's leadership, focusing on management and metrics. The financial crisis severely impacted GE, leading to a significant drop in market capitalization. Larry Culp's tenure as CEO marked a shift towards restructuring, selling assets, and focusing on healthcare, power, and aerospace, resulting in a more valuable company.

Read more

2 questions

Show all answers

1.

OPEN ENDED QUESTION

3 mins • 1 pt

What were some of the challenges faced by GE during the financial crisis?

Evaluate responses using AI:

OFF

2.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the current market capitalization of the parts of GE compared to its previous whole?

Evaluate responses using AI:

OFF