Business School Students Compete to Create a New Passive Product

The video discusses a semester-long project where students create an index that can be turned into an ETF. The project involves teamwork, data collection, model building, and pitching to industry veterans. The judging criteria include investment objectives, methodology, and marketing skills. The winning project, Grit Index, focuses on millennial fitness trends using a multi-factor model. Other notable projects include a dynamic option strategy and a cannabis index. The course prepares students for careers in the ETF industry, banks, and exchanges.

Explain the significance of the data preparation phase in the project.

What were some of the innovative ideas presented by the students in the competition?