Rolex Buys Bucherer

Rolex, the world's largest luxury watchmaker, is shifting its retail strategy by planning to own its stores, which raises questions about its relationship with authorized dealers. Despite having a store in Geneva, Rolex's expansion through Watches of Switzerland could impact market dynamics, as used Rolex watches are currently more valuable than new ones due to high demand and limited supply.

What does the speaker mean by saying Rolex watches are going for more than new Rolexes?

What are the implications of having to wait for months to get a new Rolex?