Inditex Focuses on Online Growth for Zara Brand

Inditex Focuses on Online Growth for Zara Brand

Assessment

Interactive Video

Business, Social Studies, Other

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the success of Inditex, highlighting its aggressive market expansion and strong online sales growth. It explains the company's strategy of reducing reliance on any single market and focusing on larger flagship stores. Inditex's unique manufacturing and logistics model, with a significant portion of production in the Eurozone, is also covered. The video concludes with insights into the role of Amancio Ortega, the founder, and his continued involvement in the company.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are some factors contributing to Inditex's success?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How has Inditex adjusted its store expansion strategy?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What percentage of Inditex's products are made in the Eurozone?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges do other retailers face in trying to replicate Inditex's model?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What is known about Amancio Ortega's involvement with Inditex?

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