How Ooyala Streams Success in Digital Mobile Video

The video discusses the rapid growth of a company and its unexpected success in the industry. It highlights the importance of technology for media companies to reach mobile audiences and adapt to changing viewing habits. The technology enables flexible content consumption across various devices, catering to different audience preferences. The discussion also covers the significance of reaching audiences on smaller platforms for news, fashion, and politics, emphasizing the need for a proper monetization model.

What was the initial expectation regarding the growth of the company?

Why is it important for media companies to reach mobile audiences?

What are the viewing habits of Americans regarding online video consumption?

How does the technology discussed enable viewers to consume content?

In what ways can media firms monetize their content effectively?