Business indicators are pointing up for the All Star game in Phoenix

The transcript discusses the excitement surrounding the 20th WNBA All Star game, highlighting its significance as a sold-out event with record-breaking viewership and ticket sales. It emphasizes the growing popularity of women's basketball, featuring top players and rookies like Caitlin Clark and Angel Reese. The transcript also covers the economic impact, including celebrity interest and a new $2.2 billion TV deal, while addressing concerns about player salaries and league undervaluation. The conclusion looks forward to the continued growth and recognition of women's basketball.

What is the significance of the upcoming WNBA All Star game mentioned in the text?

How has the popularity of women's basketball changed according to the text?

Who are some of the notable players mentioned that will participate in the game?

What impact does the text suggest the new TV deal could have on player salaries?

What concerns does the head of the players union have regarding the new TV deal?