Macy's CEO Gennette on Black Friday, Real Estate

Macy's CEO Gennette on Black Friday, Real Estate

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Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

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The transcript discusses Macy's strategies for the holiday season, focusing on Black Friday performance, inventory management, and digital growth. It highlights the importance of an omni-channel approach, balancing online and in-store experiences, and adapting to a promotional retail environment. Macy's is addressing declining same-store sales by enhancing customer experiences and optimizing its real estate portfolio. The company is committed to maintaining its department store identity while exploring new economic models and partnerships.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategies is Macy's implementing to turn around declining store sales?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What role does the online business play in Macy's overall strategy?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Macy's define its identity in the changing retail environment?

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