How Did Nextdoor Get So Popular?

How Did Nextdoor Get So Popular?

Assessment

Interactive Video

Other

University

Hard

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The video discusses the rise of hyperlocal online spaces, focusing on Nextdoor's rapid growth during the pandemic. It highlights how Nextdoor provided a platform for local updates and assistance, leading to increased user engagement. The video also covers Nextdoor's expansion in the US and internationally, its competitors like Amazon Ring and Facebook, and its business valuation growth.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What role did the pandemic play in the growth of Nextdoor's user base?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How did Nextdoor adapt its platform to address the needs of users during the pandemic?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the increase in Nextdoor's user numbers from 2019 to 2020?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

Describe the features of the Amazon Ring app, Neighbors, and its purpose.

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What is Facebook's approach to local social media through its Neighborhoods feature?

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