TED: A new economic model for protecting tropical forests | Nat Keohane

Tropical forests are crucial carbon sinks, absorbing significant emissions. However, deforestation threatens these forests, contributing to climate change. Economic incentives drive deforestation, but models like Mato Grosso's show sustainable development is possible. The LEAF Coalition aims to finance forest protection, using accurate measurement, quality standards, and transaction platforms. Companies see value in climate action, investing in forest protection alongside emission reductions. Expanding LEAF globally could halt deforestation and support forest nations' growth.

What is the significance of making forests worth more alive than dead?

What are the three building blocks essential for a credible market for forest carbon?

In what ways can companies contribute to the fight against climate change beyond their own operations?