CLEAN : Swiss company puts its hope in food to boost health after Covid-19

The video discusses the growing trend of plant-based diets as a substitute for meat, highlighting its environmental and health benefits. It emphasizes the shift in consumer behavior post-COVID, driven by concerns about climate change and personal health. The video predicts significant growth in the plant-based market, projecting it to become a major category in the coming years.

What are the two dimensions that the trend of plant-based consumption addresses post COVID?

How does shifting from meat consumption to plant-based protein benefit the planet?

Why is health and well-being considered critical in the context of plant-based diets?

What factors have made consumers more health-conscious about their food choices?

What is the anticipated market size for the plant-based category in a few years?