The Winners and Losers of Cyber Monday

The Winners and Losers of Cyber Monday

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

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The transcript discusses the growth in digital transactions during Black Friday and Cyber Monday, highlighting Amazon's dominance in the e-commerce sector. It explores Amazon's shipping innovations and the competitive pressures from traditional retailers like Walmart and Target. The challenges faced by struggling retailers and the importance of omni-channel strategies are also covered. Finally, the transcript provides a forecast for Apple's performance during the holiday season, focusing on products like AirPods and iPhone 11.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What factors contribute to the success of companies like Amazon in the e-commerce market?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

Which companies were mentioned as struggling despite a boost from Black Friday sales?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How are Apple products, particularly AirPods and iPhone 11, performing in the holiday season according to the discussion?

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