Why LeBron James Is Betting on Blaze Pizza

Why LeBron James Is Betting on Blaze Pizza

Assessment

Interactive Video

Business, Other

University

Hard

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The transcript discusses the growth and expansion plans of a brand transitioning from an emerging to a high-growth brand. It highlights a significant investment from Brentwood and a deal with Alshaya for international expansion, aiming for 100 stores in 10 years. The brand plans to open 1,000 restaurants in the U.S. and expand internationally to regions like Asia and Europe. Technology plays a key role, with a successful mobile app and plans for third-party delivery. The brand's valuation is over $100 million, with aspirations to become a billion-dollar brand, considering an IPO if market conditions are favorable.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What factors contributed to the transition from an emerging brand to a high growth brand?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of the 100 store deal with Alshaya?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the company plan to achieve its goal of having 1000 restaurants in the United States?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What opportunities for growth does the company see in international markets?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What role does technology play in enhancing the delivery experience for customers?

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