India Ride-Hailing Startup Ola's Strategy for Australia, New Zealand

India Ride-Hailing Startup Ola's Strategy for Australia, New Zealand

Assessment

Interactive Video

Business, Social Studies

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses a company's strategy for success in the Australian and New Zealand markets, focusing on offering drivers a better deal and ensuring safety and fairness. The company charges lower commissions and provides 24/7 support, which attracts both drivers and riders. The market potential is significant, with higher average ticket sizes compared to India. The company emphasizes safety features like an emergency button in their app. They are focused on business growth and have recently expanded to New Zealand, indicating positive results in the region.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategy is being implemented to attract drivers in Australia?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the average ticket size in Australia compare to that in India?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the commission rate charged to drivers on this platform compared to competitors?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What safety features are included in the app for riders and drivers?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What recent development indicates the growth of the business in the Australian and New Zealand market?

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OFF