Digital Retail Strategy Increasing During Coronavirus, Says Porsche Cars North America CEO

The transcript provides an overview of Porsche's business during the COVID-19 pandemic, highlighting the impact on sales and the shift towards digital retail strategies. It discusses the growing demand for electric vehicles (EVs) despite low gas prices and the challenges of new technology adoption. Porsche's position in the competitive EV market is examined, emphasizing their focus on innovation and maintaining the brand's sports car legacy.

What trends are observed in the used car market during the pandemic?

What is Porsche's approach towards competition in the electric vehicle market?

What features does Porsche aim to incorporate in their battery electric vehicles?