TED: The future of storytelling | Shonda Rhimes and Cyndi Stivers

Shonda Rhimes discusses the timeless essence of storytelling, the importance of diversity in casting, and the evolving business models in TV production. She explores the global impact of storytelling, innovative audience engagement methods, and the potential of VR and AR. Rhimes also addresses the rise of short-form content, the educational power of TV, and the speculative nature of storytelling. She highlights the effects of binge-watching and the role of narrative in real-world change.

What elements of storytelling does Shonda Rhimes believe will never change?

How did Shonda Rhimes approach the casting process for her shows?

In what ways does Shonda Rhimes think the business model for storytelling is changing?

What challenges does Shonda Rhimes identify in finding quality stories in the current media landscape?

How does Shonda Rhimes view the role of audience input in storytelling?

What are Shonda Rhimes' thoughts on the trend of shorter content in media?

What does Shonda Rhimes believe about the educational power of television?

What does Shonda Rhimes say about the impact of technology on storytelling?

What does Shonda Rhimes think about the future of storytelling in relation to technology?

How does Shonda Rhimes feel about the narrative power of storytelling in political contexts?