Breaking Down Twitter's Fourth-Quarter Earnings

Breaking Down Twitter's Fourth-Quarter Earnings

Assessment

Interactive Video

Business, Physics, Science

University

Hard

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Quizizz Content

FREE Resource

The video discusses Twitter's financial turnaround, highlighting its first revenue growth in four quarters and a profitable quarter. Despite these gains, concerns remain about stagnant monthly active users and the sustainability of growth. Product tweaks have improved user engagement, but challenges persist in attracting new users. International growth, particularly in Asia, offsets declines in the U.S. market, raising concerns about long-term value extraction from key markets.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges does Twitter face in achieving mass growth among new users?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What trends were observed in Twitter's advertising revenue and user growth in the United States compared to international markets?

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