Why Facebook Is Jealous of Chinese Messaging App WeChat

Why Facebook Is Jealous of Chinese Messaging App WeChat

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

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The video discusses Tencent's WeChat, a leading messaging app in China, and its comprehensive features that make it highly popular. WeChat integrates various services, allowing users to perform multiple tasks without leaving the app. This 'stickiness' has made American tech companies, like Facebook, take notice and consider similar strategies for their platforms.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways do American tech companies view WeChat?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What implications does the WeChat experience have for the future of social media in the US?

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