TD Ameritrade Founder Ricketts on Surviving Commission-Free Trading

TD Ameritrade Founder Ricketts on Surviving Commission-Free Trading

Assessment

Interactive Video

Business

University

Hard

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The video discusses the concept of commission-free trading offered by major brokerage firms like TD Ameritrade and Charles Schwab. It explains how these firms can offer free services by generating revenue through other means, such as loaning money to customers in margin accounts and receiving cash flow from market makers. The discussion also touches on the future of brokerage services, emphasizing the importance of understanding customer demographics and offering individualized services that can be monetized.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

Why is it important to differentiate between buying stocks and placing bets on football games?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What role do market makers play in the revenue model of brokerage firms?

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