Engagement Is a Vital Part of Doing Business, Says Fortnum & Mason CEO

Engagement Is a Vital Part of Doing Business, Says Fortnum & Mason CEO

Assessment

Interactive Video

Business

University

Hard

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The video discusses the resilience of the UK retail sector during uncertain times, highlighting a 15% sales growth in December. It emphasizes the importance of brand trust and quality in consumer spending. The discussion covers pricing sensitivity, the growth of retail and hospitality sectors, and innovations like sparkling tea. The video also explores the need for retail to offer experiential shopping to compete with online platforms.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How do consumers' price sensitivities differ between domestic and overseas customers according to the speaker?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What new product innovation is highlighted in the text, and what are its key features?

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