Nissan Struggling in U.S. Market, Frost & Sullivan Says

Nissan Struggling in U.S. Market, Frost & Sullivan Says

Assessment

Interactive Video

Business, Architecture

University

Hard

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The video discusses Nissan's current struggles in the US and China markets, the uncertain future of CEO Hiroto Saikawa, and the challenges posed by the proposed merger with Renault and Mitsubishi. It also examines the broader challenges faced by Japanese automakers, including electrification, self-driving technology, and trade barriers. Despite having advanced technology, turning it into profit remains a challenge due to factors like currency rates and global supply chain issues.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What role does the merger with Mitsubishi play in Nissan's current situation?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways are Japanese automakers positioned in terms of new powertrains?

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