Breaking Down AT&T's Second-Quarter Earnings

Breaking Down AT&T's Second-Quarter Earnings

Assessment

Interactive Video

Business

University

Practice Problem

Hard

Created by

Wayground Content

FREE Resource

AT&T reported strong financial results, surpassing analyst expectations in revenue and EPS. The company completed its acquisition of Time Warner, marking a significant strategic move. AT&T is focusing on building its digital ad business through the acquisition of Appnexus. Despite a positive forecast, the market remains cautious due to the integration of Time Warner and the need for pro forma financials. The core business of AT&T, including wireless and TV services, remains stable with a less aggressive promotional environment compared to previous years.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What was AT&T's reported revenue for the second quarter?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does AT&T's acquisition of Time Warner fit into its overall strategy?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of Appnexus for AT&T's business?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges does AT&T face regarding its financial forecasts?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the current promotional environment in wireless services compare to last year?

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OFF

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