Mary Barra on Software Services Revenue

The transcript discusses GM's strategic shift towards becoming a software-centric company. It envisions a future where revenue from software, services, and subscriptions equals or surpasses that from vehicle sales. The discussion highlights the potential for higher margins in services, using OnStar as an example. GM's existing scale and customer loyalty are seen as advantages in this transition. The company has been preparing for this shift over the past five years, reorganizing its software development and proving its capabilities with successful internal projects.

What advantages does General Motors have over pureplay software companies?

What proof points does General Motors have to demonstrate its capability as a software company?