Why Jakarta School Banned Go-Jek Food Delivery Service

Why Jakarta School Banned Go-Jek Food Delivery Service

Assessment

Interactive Video

Business

University

Hard

Created by

Wayground Content

FREE Resource

The video discusses Gojek's rapid growth and the challenges it faces, particularly in Jakarta where its food delivery service was banned at a local school due to concerns over revenue diversion and unhealthy food. Students opposed the ban, preferring diverse food options. Gojek's CEO highlights the need for innovation to stay competitive. Gojek offers a wide range of services, from ride-hailing to massages, which disrupts traditional industries.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges do startups like Go-Jek face when entering entrenched industries?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What were the main reasons for the ban of the food delivery service at the Jakarta school?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How did the students react to the removal of food delivery options?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategies did the CEO of Go-Jek mention to cope with competition?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways is Go-Jek diversifying its services beyond food delivery?

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OFF