Burberry Sales Rise in US, Stabilize in China, in Sign of Luxury Turnaround

Burberry Sales Rise in US, Stabilize in China, in Sign of Luxury Turnaround

Assessment

Interactive Video

Business, Arts

University

Hard

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The video discusses the luxury market trends, focusing on Burberry's performance and strategies. It highlights the importance of the US market as a growth driver, while China remains stable. The discussion includes Burberry's creative direction and brand evolution under new management, emphasizing the role of campaigns and market dynamics in the US and China.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What changes has Burberry made under its new management?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What concerns are raised about potential tariffs affecting the luxury market?

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