Sport England Reveals Decline In Swimming Across The Country

The video discusses the impact of the London 2012 Olympics on sports participation in England. Despite initial increases, participation in swimming and other sports is declining, with a significant gender gap. Efforts are being made to encourage more women to participate, focusing on making sports appealing to young girls. Sport England is promoting positive messages, but the Olympic legacy faces challenges, and funding cuts may occur if participation doesn't improve.

What does Sport England aim to achieve with their recent video campaign?

What challenges are faced in delivering the legacy of the London 2012 Olympics according to the text?