Younger Buyers Are Coming into Our Market: Sotheby's Wine

The video discusses the investment potential of wine and spirits, highlighting the growth in the spirits market, particularly whiskey. It examines the influence of younger investors and changing trends in wine and spirits preferences. The discussion also touches on the rarity and value of certain wines and spirits, and predicts future market dynamics. The video concludes with personal preferences and upcoming sales in the spirits market.

What are the characteristics of the spirits that are currently gaining popularity?

How do trends in the wine world reflect changes in consumer preferences?

What role does rarity play in the pricing of wines and spirits?