Sweet Loren's Sees Increased Sales During Pandemic, Says CEO

Sweet Loren's Sees Increased Sales During Pandemic, Says CEO

Assessment

Interactive Video

Business

University

Hard

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The video discusses how a company managed to increase sales during the pandemic by focusing on supermarket distribution and launching new products like single-serve cookie dough. The company maintained strong communication with suppliers and ensured safety by producing in the US. They were proactive in managing inventory and forecasting demand, which allowed them to meet increased consumer needs despite challenges faced by larger companies.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How did the pandemic affect the sales of the business mentioned in the text?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategies did the company implement to manage increased demand during the pandemic?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways did the company innovate its product offerings during the pandemic?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges did the company face with its suppliers during the pandemic?

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OFF

5.

OPEN ENDED QUESTION

3 mins • 1 pt

How did the company's approach to inventory differ from larger businesses during the pandemic?

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OFF