PVH’s Chirico Sees Stronger Margins This Holiday Season

Manny Tricot, CEO of PVH, discusses the impact of promotional activities on the apparel industry, changes in retail dynamics, and the shift towards direct-to-consumer strategies. He highlights the effects of store closures, the rise of ecommerce, and the importance of an omnichannel approach. The relationship with Amazon is explored, emphasizing brand positioning challenges. Tricot also addresses concerns about trade policies and the political environment's impact on international business.

What are some of the brands included under PVH?

How has the promotional activity in the apparel sector evolved over the last couple of years?

What impact do store closures at Macy's have on PVH's business?

How is the balance between wholesale and direct-to-consumer sales expected to change?

What role does Amazon play in PVH's online sales strategy?

How has digital marketing changed in the context of fashion brands?

What are the concerns regarding trade policies and currency fluctuations for PVH?