L'Oréal's Megarbane on Business Strategy

L'Oréal's Megarbane on Business Strategy

Assessment

Interactive Video

Business, Biology

University

Hard

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The video discusses the impact of lockdowns on consumer sentiment in Shanghai, highlighting a rebound in consumer behavior post-lockdown. It explores the effects of global inflation on business, particularly in North Asia, and how companies are adapting. The video also examines changes in consumer behavior due to COVID-19, with a focus on skincare and sustainability. It discusses the competitive landscape in the beauty market, emphasizing innovation and consumer needs. Finally, it details investment strategies in technology and innovation, particularly in Shanghai's digital ecosystem.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How does L'Oréal plan to adapt its business strategy in response to changing consumer needs?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What role does technology play in the future of beauty according to the speaker?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of the Shanghai-based investment company mentioned in the text?

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