CLEAN : 'A new career will begin' after BTS Jin finishes military service: Expert

The video discusses the career transitions of artists post-military enlistment, emphasizing that enlistment is not the end but a new beginning. It highlights the challenges of maintaining popularity in the music industry, where selling celebrity status is crucial. BTS is used as an example of transitioning from a team to individual ventures. The decision to enlist is linked to future business plans. The video also touches on gender dynamics, suggesting girl groups may manage their business better than boy groups in the Korean market.

What does the term 'selling celebrity' imply in the context of the music industry?

How might the individual careers of BTS members differ from their time as a group?