Charity boss ‘blown away’ by generosity of Irish people despite pandemic

The transcript discusses the initial fears for the charity sector due to the pandemic, but highlights the resilience of supporters and the success of digital and TV marketing efforts. While individual support remained strong, corporate partnerships faced challenges, especially during lockdowns. Despite these hurdles, the year ended positively, with a strong sense of community and empathy in Ireland contributing to the charity's success.

What challenges did the charity face on the corporate side during the pandemic?

In what ways did the Irish people's past experiences influence their response to the pandemic?