What is the main challenge presented in the text?
Proving Your Expertise in Content Marketing

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5 questions
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1.
OPEN ENDED QUESTION
3 mins • 1 pt
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2.
OPEN ENDED QUESTION
3 mins • 1 pt
Why is it important to write 100 topics related to a larger pain point?
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3.
OPEN ENDED QUESTION
3 mins • 1 pt
What does the speaker mean by 'going deep' rather than 'surface'?
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4.
OPEN ENDED QUESTION
3 mins • 1 pt
How does the speaker define an expert in the context of content creation?
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5.
OPEN ENDED QUESTION
3 mins • 1 pt
What is the significance of adding value in content marketing according to the text?
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