Facebook's David Marcus on New E-Commerce Push

The video discusses the integration of Messenger with News Feed for intent creation and completion, highlighting the benefits of e-commerce integration and improved conversion rates. It examines the shift from SMS to Messenger in developed markets, emphasizing Messenger's enhanced communication capabilities. The video also covers monetization strategies, advertising, bot sharing, and discovery, addressing concerns about spam. It highlights video features in Messenger and competition with Snapchat, updates on Facebook's personal assistant M, and user growth strategies focusing on accessibility improvements.

What are the two main functionalities that Messenger is believed to excel at?

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How does Messenger aim to improve the user experience in terms of transactions?

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What challenges do businesses face when trying to complete transactions on mobile web?

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What is the significance of the new ad format being rolled out on News Feed?

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In what ways are brands now able to engage directly with their customers through Messenger?

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What is the current trend regarding the use of SMS compared to Messenger in developed markets?

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What are the future plans for the personal assistant feature known as M in Messenger?

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