How Marketing has Changed - Production

How Marketing has Changed - Production

Assessment

Interactive Video

Business

University

Hard

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The video discusses the evolution of marketing, highlighting its central role in business. Initially focused on exchange and trading, marketing evolved significantly with the Industrial Revolution, which introduced mass production. This shift led to a production-centric marketing approach, emphasizing the rapid and cost-effective creation of products to meet increased supply demands.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the core role of marketing in business according to the text?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How did the Industrial Revolution impact marketing practices?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the primary focus during the second phase of marketing?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

Explain the relationship between product production and marketing as described in the text.

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the ultimate goal of marketing during the production phase?

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