Kingfisher: The Growth of an Indian Airline

Kingfisher: The Growth of an Indian Airline

Assessment

Interactive Video

Business, Engineering, Religious Studies, Other, Social Studies, Architecture

11th Grade - University

Hard

Created by

Quizizz Content

FREE Resource

The video explores the rise and fall of Kingfisher Airlines, highlighting its initial success and reputation for luxury under Vijay Mallya's leadership. Despite rapid growth and international expansion, the airline faced challenges, including an identity crisis and financial difficulties, leading to its decline. The acquisition of Air Deccan was a strategic move to gain international routes, but it also contributed to the airline's identity issues. The video concludes with the airline's inability to sustain profitability, marking the end of its 'Good Times' era.

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10 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What were some of the safety features mentioned on board Kingfisher Airlines?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How did Kingfisher Airlines cater to business people and the wealthy?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What awards did Kingfisher Airlines receive during its operation?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the significance of Vijay Mallya's influence on Kingfisher Airlines?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the vision behind the creation of Kingfisher Airlines?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

How did Kingfisher Airlines attempt to attract a broader customer base?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the impact of Air Deccan on the airline industry in India?

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OFF

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