Rovio CEO Sees Brand Growth Beyond 'Angry Birds'

Rovio CEO Sees Brand Growth Beyond 'Angry Birds'

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses the IPO success of tech companies like King Entertainment and Zynga, which rely on single products. Rovio, however, is highlighted for its diverse portfolio, strong brand, and user acquisition capabilities. The conversation explores Rovio's growth strategy, balancing organic growth with potential acquisitions. Strategic opportunities for growth include acquiring new ideas and technologies. Rovio's impressive sales growth and market ambitions are also discussed, aiming to outpace the western market.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What considerations does Rovio have when thinking about potential acquisitions?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What is Rovio's growth target in relation to the western market?

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