Bally Eyes Larger China Footprint

The video discusses Bali's expansion plans in China, focusing on e-commerce and strategic vision. It highlights the company's approach to market positioning, pricing strategy, and revenue targets, aiming for gender balance in sales. The discussion also covers economic factors affecting the European market, including tourism and currency dynamics.

What were the results of the recent e-commerce platform launch?

How is the economic situation in Europe affecting the brand's performance?