Bill Berman - Influence and Impact

Bill Berman, a business psychologist, discusses how leaders can enhance their influence and impact by understanding themselves, their job, and their organization. He emphasizes the importance of aligning personal strengths with organizational goals and provides a case study of a CEO who adjusted her focus to meet company expectations. Berman advises on making career decisions based on job fit and developing a plan to meet organizational needs, ultimately increasing one's influence and impact.

Describe a situation where a CEO's focus on long-term goals conflicted with the organization's short-term needs.

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What role does a development plan play in achieving your goals within an organization?

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What are some small changes that can help improve your influence and impact in an organization?

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