VOICED : Spains jamon Iberico fights

The video discusses the production and unique qualities of Iberian ham, made from acorn-fed black pigs. It highlights the ham's intense flavor and high market value, especially during economic crises. Producers are increasingly focusing on exports due to domestic affordability issues. The Spanish government plans to introduce new regulations to simplify labeling and prevent fraud. The video also covers the challenges faced by producers, such as competition from cheaper hams and a decline in pig rearing. Future goals include expanding into Asian markets and increasing export percentages.

What is the Spanish Government planning to do to promote Iberian ham?

What are producers hoping to achieve by introducing new labels for Iberian ham?